{"id":3216,"date":"2026-07-31T09:40:45","date_gmt":"2026-07-31T09:40:45","guid":{"rendered":"https:\/\/msnordic.com\/?p=3216"},"modified":"2026-07-31T09:46:54","modified_gmt":"2026-07-31T09:46:54","slug":"elevating-itis-visual-communication-across-print-and-digital","status":"publish","type":"post","link":"https:\/\/msnordic.com\/es\/elevating-itis-visual-communication-across-print-and-digital\/","title":{"rendered":"Elevating ITI&#8217;s Visual Communication across Print and Digital"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h3 class=\"wp-block-heading has-nv-dark-bg-color has-text-color\" style=\"font-size:34px\">Project Overview<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The International Trading Institute (ITI) approached us to help bring greater consistency to their visual communication. Working from their existing logo, we developed a range of marketing and communication materials that strengthened their identity while keeping everything aligned across different channels.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Over the collaboration, we produced both printed and digital content, supported their online presence and helped shape a visual style that feels professional, approachable and recognisable.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-nv-dark-bg-color has-text-color\" style=\"font-size:34px\">What we delivered<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Creative direction and art direction for visual communication<\/li>\n\n\n\n<li>Brochures and digital brochures<\/li>\n\n\n\n<li>Flyers and promotional material<\/li>\n\n\n\n<li>Video shooting and editing<\/li>\n\n\n\n<li>Social media graphics and slideshows<\/li>\n\n\n\n<li>Guidance on stock photography selection<\/li>\n\n\n\n<li>AI-assisted visuals and image creation where relevant<\/li>\n\n\n\n<li>Technical support for the website and blog<\/li>\n\n\n\n<li>Ongoing design support for marketing materials<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading has-nv-dark-bg-color has-text-color\" style=\"font-size:34px\">Outcome<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Rather than creating a new brand identity, our role was to build on ITI&#8217;s existing one and make it work consistently across every touchpoint. From printed brochures to social media and video, each piece was designed to feel like part of the same story, giving the organisation a stronger and more cohesive visual presence.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<h3 class=\"wp-block-heading has-nv-dark-bg-color has-text-color\" style=\"font-size:34px\">Client profile<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The International Trading Institute provides education and professional training in international trade, helping students and professionals develop practical skills for a global business environment.<\/p>\n<\/div>\n<\/div>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-1 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"3225\" src=\"https:\/\/msnordic.com\/wp-content\/uploads\/2-1-1024x683.png\" alt=\"\" class=\"wp-image-3225\" srcset=\"https:\/\/msnordic.com\/wp-content\/uploads\/2-1-1024x683.png 1024w, https:\/\/msnordic.com\/wp-content\/uploads\/2-1-300x200.png 300w, https:\/\/msnordic.com\/wp-content\/uploads\/2-1-768x512.png 768w, https:\/\/msnordic.com\/wp-content\/uploads\/2-1-930x620.png 930w, https:\/\/msnordic.com\/wp-content\/uploads\/2-1.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"3244\" src=\"https:\/\/msnordic.com\/wp-content\/uploads\/1-2-1024x683.png\" alt=\"\" class=\"wp-image-3244\" srcset=\"https:\/\/msnordic.com\/wp-content\/uploads\/1-2-1024x683.png 1024w, https:\/\/msnordic.com\/wp-content\/uploads\/1-2-300x200.png 300w, https:\/\/msnordic.com\/wp-content\/uploads\/1-2-768x512.png 768w, https:\/\/msnordic.com\/wp-content\/uploads\/1-2-930x620.png 930w, https:\/\/msnordic.com\/wp-content\/uploads\/1-2.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"3231\" src=\"https:\/\/msnordic.com\/wp-content\/uploads\/4-1-1024x683.png\" alt=\"\" class=\"wp-image-3231\" srcset=\"https:\/\/msnordic.com\/wp-content\/uploads\/4-1-1024x683.png 1024w, https:\/\/msnordic.com\/wp-content\/uploads\/4-1-300x200.png 300w, https:\/\/msnordic.com\/wp-content\/uploads\/4-1-768x512.png 768w, https:\/\/msnordic.com\/wp-content\/uploads\/4-1-930x620.png 930w, https:\/\/msnordic.com\/wp-content\/uploads\/4-1.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"3234\" src=\"https:\/\/msnordic.com\/wp-content\/uploads\/5-1-1024x683.png\" alt=\"\" class=\"wp-image-3234\" srcset=\"https:\/\/msnordic.com\/wp-content\/uploads\/5-1-1024x683.png 1024w, https:\/\/msnordic.com\/wp-content\/uploads\/5-1-300x200.png 300w, https:\/\/msnordic.com\/wp-content\/uploads\/5-1-768x512.png 768w, https:\/\/msnordic.com\/wp-content\/uploads\/5-1-930x620.png 930w, https:\/\/msnordic.com\/wp-content\/uploads\/5-1.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"3237\" src=\"https:\/\/msnordic.com\/wp-content\/uploads\/6-1-1024x683.png\" alt=\"\" class=\"wp-image-3237\" srcset=\"https:\/\/msnordic.com\/wp-content\/uploads\/6-1-1024x683.png 1024w, https:\/\/msnordic.com\/wp-content\/uploads\/6-1-300x200.png 300w, https:\/\/msnordic.com\/wp-content\/uploads\/6-1-768x512.png 768w, https:\/\/msnordic.com\/wp-content\/uploads\/6-1-930x620.png 930w, https:\/\/msnordic.com\/wp-content\/uploads\/6-1.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Project Overview The International Trading Institute (ITI) approached us to help bring greater consistency to their visual communication. Working from their existing logo, we developed a range of marketing and communication materials that strengthened their identity while keeping everything aligned across different channels. Over the collaboration, we produced both printed and digital content, supported their&hellip;&nbsp;<a href=\"https:\/\/msnordic.com\/es\/elevating-itis-visual-communication-across-print-and-digital\/\" rel=\"bookmark\">Leer m\u00e1s &raquo;<span class=\"screen-reader-text\">Elevating ITI&#8217;s Visual Communication across Print and Digital<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":3241,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","wds_primary_category":5,"footnotes":""},"categories":[5,6,7,10,3],"tags":[],"class_list":["post-3216","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding-strategy","category-digital-media","category-e-commerce","category-print-design","category-social-media"],"_links":{"self":[{"href":"https:\/\/msnordic.com\/es\/wp-json\/wp\/v2\/posts\/3216","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/msnordic.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/msnordic.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/msnordic.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/msnordic.com\/es\/wp-json\/wp\/v2\/comments?post=3216"}],"version-history":[{"count":4,"href":"https:\/\/msnordic.com\/es\/wp-json\/wp\/v2\/posts\/3216\/revisions"}],"predecessor-version":[{"id":3247,"href":"https:\/\/msnordic.com\/es\/wp-json\/wp\/v2\/posts\/3216\/revisions\/3247"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/msnordic.com\/es\/wp-json\/wp\/v2\/media\/3241"}],"wp:attachment":[{"href":"https:\/\/msnordic.com\/es\/wp-json\/wp\/v2\/media?parent=3216"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/msnordic.com\/es\/wp-json\/wp\/v2\/categories?post=3216"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/msnordic.com\/es\/wp-json\/wp\/v2\/tags?post=3216"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}